Legendary porcelain art creators M.I. Hummel were in a desperate need to improve their overall web experience for their user, and potential customers they were missing out on. Therefore a new design, search engine optimization, and a new e-commerce store was implemented and the results have been drastic. In a matter of only a few months the online sales were nearly tripled as a result.
This was a very interesting project discovering how they actually create these little keepsakes.
To visit the live site visit: www.ShopHummel.com